What vital role does a CVB play in supporting local businesses?

A Convention and Visitors Bureau (CVB) plays a crucial role in stimulating the local economy by actively promoting the destination to attract meetings, conventions, and tourism. This economic stimulation occurs as the CVB markets the area to potential visitors and businesses, leading to increased foot traffic, hotel bookings, restaurant dining, and shopping in local businesses.

When more events and visitors come to a destination due to the CVB's efforts, local businesses benefit significantly from the surge in patronage. This also encourages job creation and can lead to the development of new infrastructure to support the growing demand. The overall impact is a revitalization of the local economy, making the CVB’s role pivotal in connecting visitors with the services and experiences offered by local enterprises.

In contrast, elements such as providing security measures for events, focusing solely on gaming revenues, or operating food and beverage services do not encapsulate the primary purpose of a CVB. While these might be activities that occur in the context of tourism and events, they do not reflect the broader mission of a CVB in economic stimulation and business support.